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First and foremost, I am a husband, father, friend, student, teacher and a passionate fan of the environment.  Professionally, I am based in New Jersey, speak English and Portuguese, and think of myself as sustainability strategist and thought generator with over 20 years of extensive leadership experience.

 

I have focused my career on integrating creativity, technology, and business – most readily seen in the highly successful Project Phoenix working with waste pickers in Brazil and India and helping them achieve a global social accountability certification. As the founder and driving force behind this initiative, I helped transform the supply chains impact in emerging markets through a unique sustainability effort that encourages economy, recycling and self-sufficient, responsible growth.  Using this experience and a focus on the impact that my own decisions have had on the world, I developed and have written extensively on a concept called Positive Potential™, a strategy to balance waste generation against measurable positive sustainability initiatives.

 

My corporate journey was predominantly in the fast moving consumer goods industry, serving most recently as the Vice President of Global Engineering and Packaging at Johnson & Johnson.   Previously, I served in senior leadership roles within the engineering organizations at The Estée Lauder Companies, Inc., Avon Products, Inc., and L'Oréal Paris. I received his Bachelor of Science, Packaging from the Rochester Institute of Technology, a Master of Science, Environmental Science and Chemistry from the New Jersey Institute of Technology, and a Master of Business Administration from the Cornell University S.C. Johnson Graduate School of Management.